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Inbound marketing agency in Budapest
As a full-service inbound marketing agency in Budapest we are ready to prepare a comprehensive inbound strategy which drives your ROI! Dog and Pony’s inbound marketing specialists in Hungary provide a professional service, which includes several tools categorized by the goals of the different stages of the customer journey.
Many people think that inbound marketing is the same as content marketing. This approach is partly true, because there are many similarities between the two concepts, but the main difference is that content marketing is usually only a part of the complex and multi-faceted inbound marketing strategy our agency will provide!
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Why inbound marketing is important – and why it works!
One of the main reasons your business needs an inbound marketing specialist, is that you have to embrace how the buying behaviors of customers have changed over the years: you simply cannot reach your target audience as effectively with mass marketing methods anymore.
Here are just a few the many ways our inbound marketing agency in Budapest can help you:
1. Don’t reach for your customers – let them reach for you!
One of the best things about inbound marketing, is that we can focus on drawing in your target audience instead of “bothering them” with different ads and promotions that appear at times where they don’t want to be interrupted (like watching a new episode of their favorite series).
With inbound marketing, our agency in Hungary will help your potential customers reach you on their own terms. Instead of aggressively trying to sell them your products or services, we will create quality content that provides the solutions to their problems!
2. Building your credibility – make them trust you more!
By letting your potential customers reach out to you on their own terms, your brand will be more credible in their eyes than any colorful giant billboard.
Compared to traditional marketing methods like outbound marketing, where you have to tell your potential customers why they should buy from you, our inbound marketing agency will simply show them. For example, by writing high quality articles on your website, your target audience will associate the same level of quality with your brand. As such, even your products or services will become more credible choices in their eyes!
3. Reducing your costs – profitable marketing!
Inbound marketing is like shooting a cost-effective, but quality arrow at a target you can clearly see, with a professional archer. In this example, our agency likes to see itself as the archer.
In other words, compared to outbound marketing, – which is almost like shooting in the dark and hoping for a hit – a more focused form of advertising, with more precise targeting options can save your business a lot of money, and provide greater results.
If you’re looking for a higher ROI in the long run, our inbound marketing agency firmly believes this to be an excellent method!
4. Attracting traffic – get more quality leads!
As you might have guessed from our previous example, inbound marketing isn’t just about helping your brand become more well-known. It’s about drawing in quality traffic and leads: visitors who are actually interested in the solutions your business provides. This also means that they are much more likely to convert into your customers!
The more quality content our inbound marketing agency can create for you, the more chances you have to rank for the most relevant search terms that your target audience uses when looking for more information, or products to buy!
5. Learning more about your customers – knowledge is power!
Thanks to advantages inbound marketing provides over traditional mass marketing, our agency will help you get access to much more information about your customers’ behavior and needs.
Essentially, Dog and Pony’s specialists will provide you with the means to perfect your inbound marketing strategy as a whole, and make informed, data-driven decisions!
Let’s WORK TOGETHER!
The inbound marketing services of our agency in Hungary
As we’ve said before, one of the main goals of inbound marketing is to generate traffic for your website by providing relevant content and information about the product related topics that your potential customers are interested in.
Driving more relevant traffic to your website can be supported by search engine optimization, blogging, social media activity, and web design development.
• In order to generate more leads from your visitors, our service includes the development of the landing pages: this means form integration, call-to-action buttons, and contact page management.
• Turning the leads into conversions can be supported by conversion rate optimization, e-mail marketing, and CRM systems.
• Our marketing agency provides comprehensive inbound marketing services in Hungary, which include strategic planning, SEO, CRO, social media marketing, content marketing, and e-mail marketing. We will always take your relevant customer base into account and target them with different marketing tools at every stage of the customer journey.
If you’ve been looking for an inbound marketing agency in Budapest, you need not search anymore: the specialists of Dog and Pony are ready to get to work and help your business soar!
Typical questions related to our services
SHOULD I OUTSOURCE INBOUND MARKETING TO A DIGITAL AD AGENCY?
As a successful inbound marketing can be quite complex, many businesses choose to save time and money by outsourcing this vital task to a digital marketing company. A full-service agency will have all the know-how and tools necessary to analyze your business’s current situation, and make sure you do not waste your resources. It will align all existing elements of your business and create new ones if necessary in order to help you attract more customers!
HOW CAN I IMPROVE MY INBOUND MARKETING STRATEGY?
Inbound marketing relies on many different factors in order to bring you more leads and customers. You will need to make sure that the 3 pillars of your company’s SEO are in order (onsite, offsite, technical), optimize the landing pages of your website, find the most relevant keywords your target audience uses, improve your content strategy, and more. Hiring an inbound marketing agency can also help you identify which areas you should focus on first.
DOES INBOUND MARKETING WORK? WHAT MAKES IT EFFECTIVE?
In a nutshell? Yes. The reason it inbound marketing works, is that it compared to more traditional outbound marketing methods, inbound marketing never interrupts your target audience with content they do not want when they are occupied with doing something else. Instead, it focuses on creating connections with your users when they are actively looking for an answer to their problem.
WHAT IS INBOUND MARKETING?
Inbound marketing is an online marketing strategy that focuses on attracting new customers trough a variety of methods. This includes the creation of quality content and experiences that are tailored to the needs of your target audience. Inbound marketing covers a variety of online marketing methods, like SEO (Search Engine Optimization), content marketing, lead generation, which many companies choose to outsource to advertising agencies who cover these areas.